Shop Visit: Johan

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One of Portland’s best kept retail secrets is darling SE shop Johan, whose insta-ready hashtag is the cheeky #shhhshop. Located in a tiny, but sweet spot tucked away on a mainly residential street just off Hawthorne, the once online-only mecca of minimal Scandi-style has since taken over owner Laura Housgard’s actual living room. Inspired by a stint studying marketing and branding in Sweden and her Scandinavian ancestry, the shop is named after her great-grandfather x 4, Johan August Magnusson, a creative and resourceful character by all accounts.

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Once carrying exclusively Swedish goods, Laura has since expanded to include locally made items, such as Ara Handbags, ceramics from Ashley Hardy and Alexandria Cummings, Sea + Pattern jewelry and apothecary from Midnight Collective. Other items on hand include graphic and inspirational stationery, vintage design books and magazines, sunglasses from Swedish brand E&E Eyewear, beautiful raincoats from Stutterheim Stockholm and lots more. Painstakingly considered and artfully displayed, Johan is a real treat for design lovers.

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Given Johan’s unorthodox location, hours are currently limited to weekends. An adorable neon sign (made by popular Portland neon studio, The Tiny Spoon) proclaiming ‘yes’ in the front window signals shoppers in the manner of a secret speakeasy, making the experience that much more exciting. While there, do ask Laura about that great-great-great-great-grandfather of hers and be sure to tag your photos of the bright and inspiring space #shhhop.

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Johan is located in Portland, Oregon at 1907 SE 12th Avenue and is open Saturday and Sunday, usually from 12PM to 6PM or shop Johan online anytime. For more info about occasional extended hours and special guests (sometimes including giveaways and cocktails!) you can like Johan on Facebook and follow @shopjohan on Instagram.

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Shop Visit is a Honey Kennedy series about shops and studios found in Portland and beyond. This post is by Honey Kennedy contributor Allison Burt-Tilden. Stop by her lovely blog Votre Grande Soeur

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